Updated with the latest publication of Oct 8, 2026 · official PNCP data.
Contratação de agência de publicidade para prestação de serviços de natureza contínua nos setores de publicidade e propaganda
Pedro Gomes · MS
Contratação de serviços de publicidade e propaganda, prestados por intermédio de agência de propaganda, compreendendo o conjunto de atividades realizadas de forma integrada, que tenham por objetivo o estudo, o planejamento, a conceituação, a concepção, a…
Sidrolândia · MS
Institutional campaigns, press relations, and content production. Hiring an advertising agency follows a specific procedure under Law 12,232/2010, with technical proposals judged in unidentified envelopes — very different from a lowest-price reverse auction (pregão), and therefore a niche with few competitors.
Typical activity code (CNAE): 73.11-4 (advertising agencies). Make sure the company's registered business purpose covers the activity before bidding — an incompatible CNAE is grounds for disqualification.
Follow new publications daily: between the notice and the bid deadline there are usually about eight business days, and much of that time goes into gathering documents. Download the tender notice and the terms of reference from each tender page, check the specification item by item and work out your minimum price before the bidding phase — including taxes, freight, payment terms and the margin that makes the contract viable.
Micro and small businesses (ME/EPP) get preferential treatment under Brazilian law: a tie preference, extra time to fix tax certificates and, in smaller purchases, exclusive participation. See the step-by-step guide how to participate in a tender.
Alcinópolis 2Campo Grande 2Laguna Carapã 2Batayporã 1Caracol 1Deodápolis 1Itaporã 1Ivinhema 1Novo Horizonte do Sul 1Paranaíba 1Pedro Gomes 1Porto Murtinho 1Sidrolândia 1
There are 2 advertising tenders accepting bids in Mato Grosso do Sul right now, out of 16 published. This page is updated several times a day from the PNCP.
The average estimated value of these procurements is R$ 401,829.24, and the tenders open in Mato Grosso do Sul add up to R$ 1,510,000.00. The estimated value is the agency's reference price — the final price is usually lower after the bidding phase.
16 different agencies have published procurements in this category: city governments, city councils, municipal health and education funds, and state and federal bodies. The agencies that buy the most are listed on this page.
Besides the standard qualification documents (a CNPJ with a compatible activity code, federal, social security, labor, state and municipal clearance certificates, and financial statements), this category usually requires: CENP technical qualification certificate (Law 12,232/2010); Confidential technical proposal; Proven team and portfolio. The tender notice always has the final word.
No. Electronic tenders are open to companies from anywhere in the country, and Law 14,133/2021 prohibits requiring a local address as a condition to participate. In practice, freight, delivery time and local support affect the price — which is why regional suppliers are often competitive. Foreign companies should read how foreign companies can bid.
Other Public Procurement 419,099Construction and Engineering Services 51,044Events, Staging Rental, and Shows 34,930Medicines 23,854Courses and Training 21,364Medical and Hospital Supplies 21,328School Meals and Foodstuffs 20,736Vehicle Maintenance and Parts 16,863Health Services and Accreditation 15,640Computers and IT Equipment 13,147Software and Management Systems 11,909Furniture and Equipment 11,767Air Conditioning and Refrigeration 11,521Equipment Maintenance 11,417Machinery, Implements, and Heavy Equipment 11,064Laboratory Tests and Supplies 10,778Cleaning and Sanitizing Supplies 10,434Accreditation and Public Calls 9,326Building Maintenance and Repairs 9,226Uniforms and PPE 8,892Water, Sewage, and Sanitation 8,756Fuel 8,499Office Supplies 7,032Property Rental 6,865
Tender notices are published in Portuguese, so descriptions appear as the agency wrote them. Search with English or Portuguese keywords — common English terms are translated automatically. New to Brazil? Start with how foreign companies can bid.